How the Futureproof Coffee Collective is breaking the curse of an unfair and unsustainable coffee sector
The Futureproof Coffee Collective aims to reveal the true price of coffee using true cost accounting. This project was launched in Colombia by more than 20 Dutch coffee companies and their trade partners. They developed a joint open source method for calculating the true price of coffee: a price that includes the social and environmental costs.
In this session you learn:
- How this approach can benefit all actors in the value chain
- Why cooperation is essential
- How to use this approach in other sectors